Welcome to Guerrilla Radio. While MMA clothing has influenced Rock ‘N Roll style for nearly a decade, it’s fairer to say that today’s cross-culture appeal of fight styles was predominantly a child of influences which can be traced directly to the heavy rock / heavy metal scenes of the 70’s and 80’s. To say that MMA is responsible for today’s Rock ‘N Roll style is to miss the point entirely. Rock has long been the Godfather of edgy, alternative youth culture and style. The phenomenal success of companies like TapouT, Affliction and Silver Star can largely be attributed to these companies and many pretenders to the throne having resuscitated a style that went completely underground. Tee Shirts that are edgy, dark and make a statement are nothing new in American culture. Much like Rock ‘N Roll itself, the style just won’t die.
Honoring the legend of the true original Guerrilla Radio operators goes into every shirt stamped with the Guerrilla Radio name. The murdering wanna’ be dictators of South America are often wrongly attributed with the innovation of Guerrilla Radio. Far from true, the actual genesis of the story is in the amazingly heroic 1930’s underground Philippine resistance to Imperial Japan as it rampaged through its hopelessly outgunned neighbor. The adaptation of radio as a lifeline to the outside world and the transformation of radio into the most significant weapon in the resistance arsenal began the legend. It’s a legend, much like Rock ‘N Roll itself, with a whole lot of truth behind it. The most powerful Rock ‘N Roll radio has also always been largely underground. Grab a tee and show the world you’re in the know, both about Rock ‘N Roll, as well as the Guerrilla Radio legend.